News from the Center for Plain Language
Read today’s press release from the Center for Plain language about report cards for federal agencies one year after the Plain Writing Act regulations went into effect.
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Learn to identify needless words and promote clarity
A couple of months back, Forbes.com published 10 Tips For Better Business Writing. Tip #3 was “Omit needless words.” The author echoed the time-honored advice of William Strunk, Jr., in The Elements of Style published by Cornell University, where he worked as an English professor, in 1919. (You may be more familiar with later editions of the book by Strunk…
No, thank YOU, you @#$%^ machine!
I’ve heard a few folks complaining about automated messages — thank-you emails to be specific. In Auto-politeness, revisited, one of The Economist’s Johnson bloggers wrote, Thanking is a real human response to a real event; I don’t know if it can be outsourced to a machine. Here is a personal example from a while back….
Why new grads don’t get the job
My colleague, Saul Carliner, shared this slide deck from Mark O-Toole about why new grads don’t get hired. See if you can locate one of the eleven reasons that isn’t caused by (or couldn’t be fixed with better) communication. Congratulations Graduate! Eleven Reasons Why I Will Never Hire You. from Mark O’Toole Here’s my analysis….
Think long-term and be kind to readers with well-formatted documents
It’s something of a paradox. But the space you leave blank in your documents matters. Compare these two forms discussed in an article about the importance of white space by the Nielsen Norman Group. (They help clients make users of their websites, applications, and products happier.) As the article says, The recreated Walgreens.com registration form (right) is…
What’s “executive” about an executive summary?
When a business professional needs to influence other people to do something not obviously beneficial to them, the pro often writes a document designed to persuade those people. That’s why we have proposals, business plans, recommendation reports, white papers, etc. Because those documents present complex information, they are often lengthy. But readers are busy! So…
