Get clear about your purpose before you write for workplace readers
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Get clear about your purpose before you write for workplace readers

Pro workplace writers are strategic. Period. They begin a document with a predetermined goal and a plan for achieving it. Bryan Garner, author of the HBR Guide to Better Business Writing, makes the point when he says, Many people begin writing before they know what they’re trying to accomplish. As a result, their readers don’t know where to focus…

Improve your reader’s efficiency — and win their gratitude — with bottom line placement
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Improve your reader’s efficiency — and win their gratitude — with bottom line placement

I’m reorganizing some materials published earlier on Pros Write. And I’m starting with bottom line placement because no guidance for writing successfully at work is more important. If you want to win readers’ gratitude. . . If you want them to see you as competent and respectful. . . Then state your bottom line message…